NIKE N7 “SEE ME, SEE US”

In September of 2021 Josué Rivas and I photographed the largest Nike N7 campaign to date. The images below are my personal selects from the collection.

“The Nike N7 Collection originates from the same communities that shaped Indigenous beacons Sam McCracken, Brooke Simpson, and Madison Hammond, who hail from the Fort Peck Assiniboine and Sioux Tribes, Haliwa-Saponi Tribe, and Navajo and San Felipe Pueblo. This collection honors the athletes, creators, and cultural game-changers of the seven generations.” (www.nike.com)

“Product textures pay homage to the Indigenous defense of Mother Earth’s biodiversity, with materials like natural fibers and cork. While McCracken, Simpson, and Hammond honor the land that holds their roots, they break new ground and ignite inspiration and develop their legacies for generations to come.” (www.nike.com)

Haliwa-Saponi youth take a group selfie on set.